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Discover the Jelly Belly Factory Tour in Fairfield, California

The Jelly Belly Factory Tour in Fairfield, CA, is one of the sweetest factory experiences in America. Visitors get a behind-the-scenes look at how the world-famous Jelly Belly jelly beans are made, from the earliest stages of candy-making to the final packaging.

Guests join a guided walking tour through elevated observation corridors that overlook the factory floor. Along the way, you’ll see giant kettles mixing syrup, colorful beans tumbling in candy pans, and workers ensuring every batch meets Jelly Belly’s high standards. The tour is both fun and educational, blending candy-making science with whimsical design.

After the tour, visitors can sample dozens of flavors, explore candy art exhibits, and shop for factory-exclusive items. The Jelly Belly Factory Tour is especially popular with families, school groups, and anyone who loves sweets.

Why it’s special:
The Jelly Belly Factory Tour is more than just a candy factory — it’s an interactive candy experience. From free samples to photo ops with candy art mosaics, it combines fun, nostalgia, and education. It’s also one of the few factory tours in California that showcases a live, working candy production line. Whether you’re a kid or a kid at heart, it’s a flavorful adventure you won’t forget.

History/Story of Jelly Belly Candy Company

The Jelly Belly Candy Company traces its roots back to 1869, when Gustav Goelitz opened a candy business in Illinois. In the 1970s, Jelly Belly beans gained national fame thanks to their unique flavors and popularity with President Ronald Reagan, who famously kept jars of them in the White House and on Air Force One.

The Fairfield factory, opened in 1986, became the company’s primary U.S. production facility and a tourist destination for candy lovers worldwide. Today, Jelly Belly remains a family-owned company and continues to innovate with new flavors, seasonal collections, and candy creations.

What You’ll See & Do on the Jelly Belly Factory Tour

Walk through elevated factory corridors overlooking the production floor.
Watch candy-making in action — from syrup mixing to panning and polishing beans.
Learn about Jelly Belly’s history and its connection to pop culture.
Sample multiple flavors, from classics like Very Cherry to wild creations like Buttered Popcorn.
Explore candy art mosaics made entirely of Jelly Belly beans.
Visit the Jelly Belly Chocolate & Wine Experience (for adults, optional add-on).
Shop exclusive, factory-only flavors and bulk bags at discounted prices.

Hands-On Elements: Tasting stations, interactive exhibits, candy art displays.

Photo/Video Policy: Photography allowed in most areas, though restricted directly over machinery.

Souvenirs & Extras:

Jelly Belly Candy Store with exclusive flavors
Jelly Belly Chocolate & Wine Experience (ages 21+)
Jelly Belly Café with jelly bean-shaped pizzas and themed snacks

Pricing of Jelly Belly Factory Tour

Adults (ages 12+): $5
Children (ages 3–11): $3
Children under 3: Free
Groups: Discounts available with advance booking

Practical Info for Visiting the Jelly Belly Factory

Duration: 45–60 minutes
Format: Guided walking tour with observation corridors and exhibits
Schedule & Seasonality: Open daily, 9 AM–4 PM; closed New Year’s Day, Easter, Thanksgiving, and Christmas
Audience: Families, candy lovers, school groups, tourists in the Bay Area
Accessibility: Fully wheelchair accessible; elevators available
Safety & Restrictions: Indoor walking required; strollers and wheelchairs welcome
Languages: English; printed guides available in multiple languages
Group & School Visits: Group tours and field trip packages available; bus parking onsite

What to Bring/Wear: Comfortable shoes, spending money for the candy store
Facilities: Restrooms, gift shop, café, parking
Closures & Downtime: Tours may be limited during factory maintenance

Location & Booking for Jelly Belly Factory Tour

Getting There: Free parking onsite; located off I-80 between San Francisco and Sacramento
Booking: Tickets available onsite or online at Jelly Belly Factory Tours
Cancellation & Refunds: Refunds or rescheduling available up to 24 hours in advance
On-Site Extras: Candy store, café, Chocolate & Wine Experience

Nearby Jelly Belly Factory

Sonoma Wine Country
Vacaville Premium Outlets
Travis Air Force Base Aviation Museum

FAQs About Visiting the Jelly Belly Factory Tour

Do I actually see candy being made on the tour?
Yes — the observation corridors overlook the live factory floor, where beans are mixed, coated, and packaged.

Are free samples included?
Yes, all guests receive free Jelly Belly samples, and there are optional tasting stations to try even more flavors.

Is the Jelly Belly Factory Tour good for kids?
Absolutely! It’s a family-friendly tour with bright colors, fun exhibits, and kid-approved flavors.

How long does the factory tour take?
The walking tour usually lasts 45–60 minutes, but you’ll want extra time to shop and explore.

Can I buy exclusive Jelly Belly flavors at the factory?
Yes, the factory store carries bulk bags, limited editions, and special flavors not available in regular stores.

Do I need to reserve tickets in advance?
Walk-ins are welcome, but online booking is recommended during weekends and school breaks.