SAS Shoe Factory & General Store — San Antonio, Texas

Discover the SAS Shoe Factory Tour in Texas

Step inside the SAS (San Antonio Shoemakers) Factory & General Store to witness true American shoemaking craftsmanship. This beloved Texas brand has produced high-quality, hand-finished footwear for decades, and the factory tour lets visitors walk the production floor to see every stage—from leather selection to stitching, shaping, and final inspection.
Why it’s special: SAS remains one of the few footwear manufacturers still producing shoes by hand in the USA. The tour highlights slow, meticulous craftsmanship rarely seen today, paired with an old-fashioned general store that feels like stepping back in time.

History/Story of SAS

Founded in 1976 by Terry Armstrong and Lew Hayden, SAS set out to create shoes focused on comfort, quality, and longevity. The company grew from a small operation into a nationally recognized brand without abandoning its hands-on manufacturing methods. Today, SAS continues to operate its original San Antonio factory, preserving traditional shoemaking techniques and supporting local Texas artisans.

What You’ll See & Do

• Walk the live production floor and watch leather being cut, stitched, and shaped

• Learn how soles are molded, cushioned, and assembled by skilled craftspeople

• Watch hand-finishing and inspection processes ensuring SAS’s signature comfort

• Explore the nostalgic SAS General Store—complete with retro décor and displays

• Browse shoes, accessories, gifts, and old-fashioned candy and treats

Visiting Information

Hands-On Elements
Visitors may handle leather swatches, examine shoe components, and observe close-up demonstrations of stitching, shaping, and finishing.

Photo/Video Policy
Photography is generally allowed in public areas but may be restricted in some production zones.

Souvenirs & Extras

• Full SAS footwear selection with factory-store specials

• Apparel, accessories, and nostalgic candy

• Seasonal displays and themed décor inside the General Store

Practical Info
Tours typically operate on weekdays, most often between 9:00 AM and 3:00 PM, and are subject to availability. Reservations are recommended.

Pricing

Tour Price:

• All Guests: Free

• Groups: Reservations may be required

Your visit includes a guided walk through the factory and access to the SAS General Store.

Nearby

• Mission San José — Historic Spanish mission just minutes away

• San Antonio River Walk (South Reach) — Scenic walking and dining paths

• Brooks City Base — Shopping, restaurants, and entertainment

FAQs

1. How long does the SAS factory tour last?
Most tours take 30–45 minutes, depending on production activity and group size.

2. Can I buy shoes at the General Store?
Yes. The store carries the full SAS lineup along with exclusive colors and styles.

3. Are children allowed on the tour?
Yes, though children must remain with an adult and follow all safety rules around machinery.

4. Do tours run every day?
Tours generally run on weekdays. Availability may vary, so it’s best to call ahead.

5. Is the tour accessible?
Many areas are accessible, but guests needing accommodations should contact SAS in advance to confirm access routes.