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Discover the SAS Shoe Factory Tour in Texas
Step inside the SAS (San Antonio Shoemakers) Factory & General Store to witness true American shoemaking craftsmanship. This beloved Texas brand has produced high-quality, hand-finished footwear for decades, and the factory tour lets visitors walk the production floor to see every stage—from leather selection to stitching, shaping, and final inspection.
Why it’s special: SAS remains one of the few footwear manufacturers still producing shoes by hand in the USA. The tour highlights slow, meticulous craftsmanship rarely seen today, paired with an old-fashioned general store that feels like stepping back in time.
History/Story of SAS
Founded in 1976 by Terry Armstrong and Lew Hayden, SAS set out to create shoes focused on comfort, quality, and longevity. The company grew from a small operation into a nationally recognized brand without abandoning its hands-on manufacturing methods. Today, SAS continues to operate its original San Antonio factory, preserving traditional shoemaking techniques and supporting local Texas artisans.
What You’ll See & Do
Walk the live production floor and watch leather being cut, stitched, and shaped
Learn how soles are molded, cushioned, and assembled by skilled craftspeople
Watch hand-finishing and inspection processes ensuring SAS’s signature comfort
Explore the nostalgic SAS General Store—complete with retro décor and displays
Browse shoes, accessories, gifts, and old-fashioned candy and treats
Visiting Information
Hands-On Elements
Visitors may handle leather swatches, examine shoe components, and observe close-up demonstrations of stitching, shaping, and finishing.
Photo/Video Policy
Photography is generally allowed in public areas but may be restricted in some production zones.
Souvenirs & Extras
Full SAS footwear selection with factory-store specials
Apparel, accessories, and nostalgic candy
Seasonal displays and themed décor inside the General Store
Practical Info
Tours typically operate on weekdays, most often between 9:00 AM and 3:00 PM, and are subject to availability. Reservations are recommended.
Pricing
Tour Price:
All Guests: Free
Groups: Reservations may be required
Your visit includes a guided walk through the factory and access to the SAS General Store.
Nearby
Mission San José — Historic Spanish mission just minutes away
San Antonio River Walk (South Reach) — Scenic walking and dining paths
Brooks City Base — Shopping, restaurants, and entertainment
FAQs
1. How long does the SAS factory tour last?
Most tours take 30–45 minutes, depending on production activity and group size.
2. Can I buy shoes at the General Store?
Yes. The store carries the full SAS lineup along with exclusive colors and styles.
3. Are children allowed on the tour?
Yes, though children must remain with an adult and follow all safety rules around machinery.
4. Do tours run every day?
Tours generally run on weekdays. Availability may vary, so it’s best to call ahead.
5. Is the tour accessible?
Many areas are accessible, but guests needing accommodations should contact SAS in advance to confirm access routes.
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