Sweet Shop USA — Mount Pleasant, Texas

Discover the Sweet Shop USA Tour in Texas

Step inside one of America’s premier handcrafted chocolate factories with a visit to Sweet Shop USA in Mount Pleasant. Known for gourmet truffles and small-batch confections, this family-owned chocolatier produces millions of pieces each year while preserving traditional candy-making techniques. Visitors get a rare look at how premium chocolates are created from start to finish.
Why it’s special: Sweet Shop USA is one of the nation’s largest handmade chocolate manufacturers, yet every truffle is still crafted, dipped, and decorated by hand. Touring the facility lets you witness artisan chocolate-making up close—something few large-scale chocolatiers still offer.

History/Story of Sweet Shop USA

Founded in 1972, Sweet Shop USA grew from a small regional candy business into a nationally distributed gourmet chocolatier. The company built its reputation on hand-made truffles using fine ingredients, European-inspired recipes, and skilled craftsmanship. Over the decades, its Mount Pleasant facility expanded to house state-of-the-art production while keeping the traditional, hands-on approach that defines its signature products.

What You’ll See & Do

• Watch chocolatiers hand-dip truffles and craft specialty candies

• Walk through production areas where centers, coatings, and decorations are made

• Observe packaging operations preparing chocolates for nationwide shipping

• Learn about recipe development, ingredient selection, and confectionery techniques

• See (and smell!) the chocolate-making process in action

Visiting Information

Hands-On Elements
While guests don’t make chocolates themselves, the tour includes up-close views of hand-dipping, decorating, and molding processes.

Photo/Video Policy
Photography is permitted in designated areas but may be restricted around certain production equipment.

Souvenirs & Extras

• Factory store offering fresh truffles and gift boxes

• Seasonal chocolates and limited-edition collections

• Bulk or discounted items depending on availability

Pricing
Tours are typically free but require advance scheduling. Purchases at the factory store are optional.

Practical Info
Tours are available on select weekdays by reservation, generally between 9:00 AM and 3:00 PM. Group bookings are welcome with prior notice.

Nearby

• Mount Pleasant Downtown Square — Local shops, cafés, and historic charm

• Dellwood Park — Green spaces and walking areas

• Mid America Flight Museum — Vintage aircraft collection (seasonal hours)

FAQs

1. Do tours include chocolate samples?
Many tours offer complimentary samples of truffles or other confections during the visit.

2. How long does the tour last?
Most tours run 30–45 minutes, depending on factory activity and group size.

3. Are children welcome?
Yes. Families often enjoy the tour, though children should stay with adults in production areas.

4. Is the factory store open to visitors without a tour?
Yes. The retail shop is open to the public during operating hours.

5. Will I see chocolates being made live?
Most days include active production, but activity levels can vary. Even on slower days, guides explain each step of the process.