Jilbert Dairy Visit — Marquette, Michigan

Discover the Jilbert Dairy Visit in Michigan

Experience a slice of Upper Peninsula farming heritage at Jilbert Dairy in Marquette, home of the iconic “Jilly the Cow” and some of the region’s freshest milk, ice cream, and dairy products. Visitors learn about the family farms that supply Jilbert Dairy, explore the local history of milk production, and enjoy classic U.P. treats at the on-site dairy store and ice cream counter.
Why it’s special:
Jilbert Dairy has supplied the U.P. with fresh, locally sourced milk for over 80 years, celebrating the work of small, multigenerational Michigan dairy farms.

History/Story of Jilbert Dairy

Founded in 1937, Jilbert Dairy began when the Jilbert family started bottling farm-fresh milk for families across Marquette County. Over time, they grew into one of the Upper Peninsula’s most trusted dairy brands, partnering with local farmers to produce high-quality milk, ice cream, and flavored dairy drinks. Today, the dairy remains a regional icon known for its dedication to local agriculture, freshness, and community traditions.

What You’ll See & Do at Jilbert Dairy

• Explore exhibits and educational displays about Upper Peninsula dairy farming

• Learn how milk from local farms is collected, tested, and transported to production

• Walk the grounds and see “Jilly the Cow,” the giant dairy mascot

• Sample fresh ice cream, milk, and seasonal dairy products at the Jilbert Dairy Store

• Browse U.P. gifts, cheeses, chocolate milk, and special seasonal flavors

• View historical photos showing decades of dairy heritage in the region

Hands-On Elements: Ice cream sampling, milk flavor tasting (seasonal), agricultural education boards.
Photo/Video Policy: Photography encouraged outside and in the retail area.
Souvenirs & Extras: Ice cream, dairy drinks, cheeses, U.P. gifts, apparel, local products.

Pricing of the Jilbert Dairy Visit

• Self-Guided Visit: Free

• Ice cream and dairy purchases: Regular retail pricing

• School/Group educational visits: Free with reservation

Practical Info for Visiting Jilbert Dairy

Duration: 20–45 minutes
Format: Self-guided visit + dairy store experience
Schedule & Seasonality: Open year-round
Working Hours:

Monday–Saturday: Typically 11:00 AM–9:00 PM

Sunday: 12:00 PM–9:00 PM
(seasonal variations may apply)
Audience: Families, dairy lovers, school groups, travelers exploring the U.P.
Accessibility: Fully accessible grounds and store
Safety & Restrictions:

No access inside production or bottling facilities

Pets allowed outdoors only
Languages: English
Group Visits: Schools, clubs, and youth groups welcome with advance notice
What to Bring/Wear: Comfortable clothing, appetite for ice cream
Facilities: Dairy store, parking, picnic tables, outdoor mascot area
Closures & Downtime: Hours vary slightly seasonally, especially in winter

Nearby

• Northern Michigan University

• Presque Isle Park

• Marquette Maritime Museum

• Sugarloaf Mountain

FAQs About Visiting Jilbert Dairy

Do they offer a full factory tour?
No—production areas are not open to the public, but visitors can explore educational displays and enjoy the dairy store experience.

Can I meet the farmers?
Jilbert highlights local dairy farms through exhibits, photos, and stories, and occasionally hosts farmer features or special events.

What is Jilbert Dairy most famous for?
Their rich ice cream, chocolate milk, and long-standing connection to Upper Peninsula agriculture.

Is the visit good for kids?
Absolutely—kids love the large outdoor cow statue, ice cream bar, and colorful dairy displays.

Do they offer seasonal flavors?
Yes—special ice cream and dairy drink flavors rotate throughout the year.